- Table of Contents
- Salient Features
PART ONE: Communication foundations
Chapter 1 Nature and scope of business communication
Chapter 2 Process, Principles and Means of communication
Chapter 3 Flow of communication
Chapter 4 Non-verbal COmmunication
Chapter 5 Listening
Chapter 6 Barriers in communication
PART TWO: Business Correspondence
Chapter 7 Introduction To Business Writing
Chapter 8 Structure Layout Of A Business Letter
Chapter 9 Enquiries, Offers, Quotations And Tenders
Chapter 10 Orders, Their Execution And Cancellation
Chapter 11 Complaints And Adjustments
Chapter 12 Collection Letters Or Dunning Letters
Chapter 13 Sales Letters
Chapter 14 Circular Letters
PART THREE: Special Business Correspondence
Chapter 15 Bank Correspondence
Chapter 16 Insurance Letters
Chapter 17 Secretarial Correspondence
Chapter 18 Government Correspondence
Chapter 19 Agency Letters
Chapter 20 Letters Relating To Imports And Exports
PART T FOUR: Special Business Correspondence
Chapter 21 Reports – Structure And Layout
Chapter 22 Business Report Writing
Chapter 23 Proposal Documentation
PART T FIVE: Group Communication
Chapter 24 Group And Team Interactions
Chapter 25 Team Briefing
PART T SIX: Spoken Communication
Chapter 26 Essential Conversational Ability
Chapter 27 Public Speaking
PART T SEVEN: Technology – Aided Business Communication
Chapter 28 Internet / E-Mail / Web-Based Communication
Chapter 29 IT Trends In Communication
Chapter 30 Internal Communication
PART T EIGHT: Memos / Circulars / Notes
Chapter 31 Company Meetings, Agenda And Minutes
PART T NINE: Corporate Communication
Chapter 32 Internal Communication
Chapter 33 Public Relations(PR)
PART T NINE: Employment Communication
Chapter 34 Application Letter And Resume
Chapter 35 Employment Documentation
Chapter 36 Interviews
Summary
Review Questions
Glossary
Index
Coverage includes topics on process of communication, business letters, reports, proposals, internet and email, web-based communication, memos, notes, circulars, team-based communication, resumes, public speaking, presentations and interviews. In all 36 chapters in 10 parts.
Includes 14 chapters on various types of business letters. Each chapter highlights purpose, importance, hints, strategic inputs and samples.
Provides elaborate examples of reports and proposals and their documentation.
All business writing chapters have real world examples, formats, tips, hints and process orientation.
Pedagogical features include introduction, summary, boxed examples, tables, charts, diagrams as appropriate, end of chapter exercises, objective type questions, and glossary.
